Nicole’s mission as an Edutainer (Educator + Entertainer) is to deliver honest conversations about business, marketing and what’s to come in the near future.
MARKETING YOUR BRAND
This presentation disseminates the importance of running and evaluating your business akin to a start up. Let’s focus on NPS’s, LTV, ROI, COA, referral clients and churn. It’s noisier than ever on youtube, social, streaming channels and the internet. Standing above the crowd is hard! E-commerce stores take work! Transactions are no longer as simple as someone landing on your home page and buying from your platform. Most brands will need to focus on up selling, cross selling, down selling, repeat purchases, on-page discounts, SCA and even checkout bumps.Let's talk marketing!
STARTING AND GROWING YOUR OWN COMPANY
Why work a 9-5 job you sort of like for someone else dream? Instead of being a job taker, be a job maker: Now is the time to invest in yourself and start working on your dreams. Investing in yourself may seem impossible - but I assure you, you can do it with a concrete plan, goals and either a product or a skill set that is needed by the mass population. You ned to be a pain killer and not a vitamin! Are you ready to start?
OPTIMIZING YOUR MARKETING FUNNEL
A ‘best’ one size fits all marketing strategy does no exist! An ‘optimized’ marketing funnel or fly wheel that focuses on MQL’s, intent, user behaviour, SQL's and segmentation does. Let's discusses, and break down, the difference between optimized marketing efforts and sales funnels with a clear user journey compared to a spray and pray method that focuses on impressions, likes, clicks and engagement. Let's delve deeper into your data and focus on automation and building a customer centric playbook that delights all users!
Ready to have some fun? Nicole opens up and talks about all the times she *bleeped” up in life. This is a topic that most people can relate to, but many will never unveil. Being open, raw and honest is scary, freeing and allows people to see a side of you that we typically try to hide. Rather than hide her mistakes she articulates them, apologies for them and uses them as lessons to “be a better human”.
FEMALE LED COMPANIES
REAL ESTATE MARKETING TRENDS
START UP LIFE + A HUSBAND IN START UP + CHILDREN + SANITY
Nicole feels privileged to share her information across international stages
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