News & Events

Nicole Parmar: Forty under 40 winner 2019

This blog article has been “borrowed” from: https://biv.com/article/2019/12/nicole-parmar Business In Vancouver: Forty Under 40 Winner, 2019     An expert in growth marketing and automation, Nicole Parmar successfully founded three companies in recent years and has begun working on a fourth venture. Her first company, Vancouver-based JNJ Business Strategies Inc.,

Is Digital Marketing Dying

Has the time has finally come? Everything we know about marketing and advertising is going to change.   Whats Changing? New solutions. New technology. Artificial intelligence. All of these are going to effectively mark the end of how we digitally market. Consumers are starting to change their online behaviour as

Facial Recognition Concept - Facial structure algorithm, face, HD wallpaper

Facial Recognition – Are You Ready To Be On Display

San Francisco’s facial recognition ban is most likely the beginning of a national battle over the technology. But what does it say when a city that exists to push technology as far as it can – rejects this technology? San Francisco ban’s facial recognition technology while China is pushing it

Industry Implications of the RE/MAX -Redfin Partnership Termination

Is the abrupt end to the RE/MAX-Redfin Partnership foreshadowing some major changes and conflicts that will be affecting the real estate industry? Realtors need to stay up to date with technology. They have to educate themselves with marketing. They need to get AHEAD of changes in the industry. It’s the

The Psychology Behind Instagram’s New “Like” Change

Instagram is hiding your likes…and that’s a good thing Instagram’s new like feature has become a hot topic in marketing circles. When the photo-sharing app announced they’ll test an algorithm that hides the “likes” of a post, it sparked a serious discussion about social media and how they affect our

When Good Companies Go Wrong – Tik Tok

When Companies Take A Wrong Turn … It’s every developer or startup’s worst nightmare.   After the launch, things go viral. Everyone loves the application, it gets big, and money starts pouring in. Then an update is performed, and everyone turns on you. Complaints abound, downloads diminish, and so does