Analytics

5 Steps to Implementing Measurements In Your Business

Author: Nicole Parmar A measurement strategy is a plan that a business uses to organize all of their goals and the ways they will measure their progress towards those goals. Typically, the measurement strategy begins with a very broad goal and then that goal is broken up into multiple different

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Using Analytics For A Tactile Automation Experience

By: Nicole Pamar The digital ecosystem is get getting bigger and more complicated by the second and attention is the new currency. How do you acquire that attention when you have limited time? It is our job, as marketers, to catch the attention of the hyperconnected customer with an 8

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