A.I

Is Digital Marketing Dying

Has the time has finally come? Everything we know about marketing and advertising is going to change.   Whats Changing? New solutions. New technology. Artificial intelligence. All of these are going to effectively mark the end of how we digitally market. Consumers are starting to change their online behaviour as

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Be A Marketing Maven

If you think about it, marketing is at the core of the success of businesses. Without marketing, there are no customers, and no customers mean no revenue. But how does marketing stay relevant in a world that is constantly changing and becoming ever more connected? The answer lies within Innovation.

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alexa's new features

Alexa’s New Feature and What it Means for Email Marketers.

Amazon announced several new features for its voice assisted speaker Alexa. For email marketers, the most pertinent feature was Alexa’s new ability to read emails aloud to their owners. According to reports, Alexa is now able to sync with Google Gmail, Microsoft Outlook, Hotmail and Live.com accounts. All the user

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Digital Relationships With Our Digital Devices

Remember the last time you couldn’t find your phone? The surge of panic, the overwhelming anxiety, and the sense of being incomplete consuming you all at once. You felt lost and alone, maybe even a little betrayed.   Do you consider this to be a healthy relationship?   Studies are

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Structured Snippet Extensions in Google Ads

What are Structured Snippet Extensions? Google has recently rolled out a new structured snippets ad extension. Structured snippets are text that appears in your ad on the Google search page. The extension shows under your ad copy, and above any sitelinks.   This section of metadata allows you to highlight

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Ready To Be Displaced?

The Wave of Disruption Caused by A.I. Is Getting Bigger Artificial Intelligence is no longer a myth of science fiction. Each and every day, it is becoming more and more ingrained into the world we live in. Previously hidden behind-the-scenes of the software and programs we use all the time,

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